Connecting people & possibilities
When TNT and FedEx merged, the teams of both companies had to start working together. To catalyse this process, we created the Sales Collaboration Platform.
Building bridges for the merger of two global logistics players.
When TNT and FedEx merged, the teams of both companies had to start working together. To catalyse this process, we created the Sales Collaboration Platform.
Sales people from both companies were divided into mixed, international teams. The first task for the team would be to agree on a team name and avatar. A new team captain had to be chosen by the team each month.
Teams competed in different leagues for the top prize: A trip to FedEx HQ in Memphis, Tennessee.
Key to getting to the top of the league was individual sales performance combined with teamwork. Each month, teams would receive assignments to achieve for valuable points. Team performance could be monitored live and weekly recaps kept team members up to date.
Apart from the competition side of things, there were monthly spotlight and knowledge items to inspire teams to go the extra mile.